1. EASIEST to use (use in any position and the water can flow in either direction-not so with other water softeners).

2. SAFEST to store (smaller, more compact and does not have to stand upright).

3. NO RESIN LOSS if it is laid down in your storage compartment as both the inlet and outlet ports, instead of just one, have a manifold which prevents the resin from draining out or back into your water system.

4. KIND TO THE ENVIROMENT-Does not waste water during regeneration (the WaterStick uses only 1/2 gal instead of letting the water run thru it for 20 minutes or more using 20 to 40 times more water.

5. LESS EXPENSIVE-Does not waste salt (because of the efficient way it regenerates, it only uses 2 cups of salt instead of 2 lbs or more required for the "trickle through" method of regenerating).

6. EFFICIENT-100% of the resin beads are regenerated instead of maybe 75% (all other water softeners use the "trickle through" method which does not mix up the resin bed and expose all the resin beads to the salt solution which does the regenerating due to "channeling" [where the water takes the path of least resistance through the resin bed]).

7. BEST OF ALL is that because you are pouring all the salt and all the water for the regeneration process into the WaterStick and shaking it up for a thorough mixing of the salt with the resin, then setting it aside until the next use, you don't have to remember to return in 20 minutes as with all other portable water softeners to turn the water off. IF YOU FORGET TO TURN THAT WATER OFF, YOU ARE THEN FILLING THAT WATER SOFTENER WITH MINERALS AND DEPLETING ITS CAPACITY. IF THE WATER RUNS LONG ENOUGH, YOU'LL HAVE HARD WATER AGAIN AND HAVE TO REGENERATE IT ALL OVER AGAIN.

8. VALUE-costs far less than any other system on the market while delivering the same soft water!